About ATB Corporation
ATB Corporation is a modern association of large Ukrainian enterprises that carry out their business activities ...
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PepsiCo Ukraine has a more than 20-year history of cooperation with ATB. Our products are appealing
to Ukrainian consumers who like and choose them. We are proud of our success story in the Ukrainian
market. We owe the promotion and development of our brands not least to our partner, ATB Company,
which is our #1 trade chain in Ukraine.
On April 3, 2020, ATB Corporation launched a charity project with the Ministry of Social Policy of Ukraine aimed at targeted assistance to socially vulnerable groups of the population in the form of grocery sets and everyday goods. To implement this project, the company allocated UAH 100 million.
According to the formed lists by representatives of social services and departments of regional and Kiev city state administrations, food packages in the amount of 572 571 pcs. will be transferred by representatives of social institutions to low-income families, single elderly people and other socially unprotected segments of the population living in 191 cities and towns of 24 regions of Ukraine. The composition of the grocery set includes products and essential goods: cereals, pasta, sugar, salt, vegetable oil, lemons, cookies, tea and more.
«Given the spread of COVID-19 coronavirus infection and the announcement of nationwide quarantine, one of the priorities of ATB Corporation as a socially responsible business is the implementation of charity programs and projects aimed at comprehensive support and assistance to various segments of the population. The principle and socially responsible position of the company is also to provide all customers of ATB chain stores with food and essential goods at affordable and fair prices».
Borys Markov, Chairman of the Board of Directors, General Director of ATB Corporation
The Minister of Social Policy of Ukraine, Maryna Lazebna, called on other socially responsible representatives of business to help people who, in the current circumstances, are in need of support.
«In the context of the global economic crisis and the spread of coronavirus infection, it is extremely important that the government and business join forces in supporting vulnerable groups of the population».
Maryna Lazebna, The Minister of Social Policy of Ukraine
The charitable project of targeted assistance to socially vulnerable groups of the population will continue from April, 3 to April, 23.