About ATB Corporation
ATB Corporation is a modern association of large Ukrainian enterprises that carry out their business activities ...
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PepsiCo Ukraine has a more than 20-year history of cooperation with ATB. Our products are appealing
to Ukrainian consumers who like and choose them. We are proud of our success story in the Ukrainian
market. We owe the promotion and development of our brands not least to our partner, ATB Company,
which is our #1 trade chain in Ukraine.
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RETAIL NETWORK "ATB" – THE LEADER OF THE TRADE INDUSTRY OF UKRAINE
LLC "ATB-Market" is the flagship enterprise of the "ATB" corporation and the largest and most dynamically developing retail chain in Ukraine.
The beginning of the retail network "ATB" was laid in 1993. At that time, six delis worked in the city of Dnipropetrovsk, which later merged into a single enterprise. The company got its name, "ATB-Market" from the abbreviation "AgroTechBusiness" in 1998, and since then, all "ATB" stores operate under a single brand and in monoformat.
Over more than 30 years, the company has grown into the largest retail chain of national scale. At the end of 2021, the "ATB-Market" chain had 1,196 stores in 24 regions of Ukraine. The full-scale military invasion in February 2022 caused the company a lot of damage - hundreds of broken stores, looted and seized warehouse complexes and supermarkets in the occupied territories. The company switched to a special mode of operation under martial law and is working in an enhanced mode today in order to continuously supply food and essential goods to the cities and towns of the country.
Despite all the difficulties of doing business in wartime, ATB continues its development in peaceful regions of the country. The company is resuming the work of temporarily closed stores, restructuring logistics and launching new warehouses, opening new stores and creating thousands of jobs for Ukrainians.
As of the beginning of 2026, the ATB retail chain had 1,319 stores in 22 regions of Ukraine. Currently, the country's largest retailer continues to grow and open retail facilities. Considerate approaches to developing a marketing strategy, logistics, quality control of goods and customer service have provided the company with a leading position in the country's trade industry, both in terms of the number of buyers and in terms of turnover and tax payments.
More than 3 million Ukrainians make purchases in the stores of the ATB chain every day. According to the results of 2025, the turnover of the largest domestic trade chain ATB amounted to UAH 294.2 billion (including VAT and excise tax). This is 18% higher than previous indicators. In just one year, ATB clients in different parts of Ukraine made more than 1 billion purchases – which is a record for the domestic food retail industry.
In 2025, despite the unprecedented challenges of wartime, the ATB corporation retained its long-standing title of the largest and most responsible employer in the industry. As of the beginning of the new year 2026, the total number of employees of the ATB group of companies exceeded 60 thousand people, more than 48.5 thousand of whom are employees of the corporation's flagship enterprise – the retail chain ATB-Market.
ATB's personnel policy is based on a clear understanding that the company's most valuable capital is people. It's a pity, but war does not stand aside. More than 5 thousand ATB employees have already changed their uniforms for military equipment and stood up to defend our country. Unfortunately, more than 300 of them paid the highest price – they gave their lives in the fight for freedom. About 500 were injured to varying degrees of severity.
As of the beginning of 2026, ATB has invested over a billion hryvnias in energy independence projects – currently, all 1,329 operating stores are equipped with their own diesel generators, and 213 have also installed solar power plants.
The total amount of charitable assistance from ATB to military, medical institutions and affected civilians last winter exceeded 2.5 billion hryvnias.
Focus on results, development of professional qualities, compliance with corporate standards and a high level of responsibility of each employee make it possible to achieve the company's mission – to provide the population of Ukraine with high-quality food and essential goods at minimal prices.
ATB SHOWS THE HIGHEST GROWTH RATE IN THE LAST 5 YEARS
Stores opened
Taxes paid by retail business
Trade
Convenient and cost effective!
ATB’S ADVERTISING SLOGAN
ATB-MARKET LLC is an enterprise of public interest and prepares financial statements in accordance with international accounting standards.
ATB-MARKET HISTORY
Named ATB-Market short for AgroTechBusiness, the company laid the foundations for ATB Corporation. The company was incorporated in Dnepropetrovsk in 1998.
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1993 year
ATB chain history dates back to 1993. It had then six groceries in Dnepropetrovsk city.
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2002 year
Reorganization turned Soviet legacy stores to self-service market chain operating in discounter format. Product mix was reduced to 800 items, prices were kept to a minimum. ATB becomes the lowest-cost consumer-grade market outdoing the convenience stores.
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2003 year
ATB extends the length of its product mix to 2,500 SKUs, and later to 3,500 SKUs. A unified standard is put in place: floor area of 800 sq.m and 10 checkouts.
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EXTENSION OF THE PRODUCT MIX LENGTH TO 3,500+ SKUs800 m2UNIFIED STANDARD ALL STORES - FLOOR AREA OF 800+ SQ.MUNIFIED STANDARD 10+ CHECKOUTS
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To cut costs, the premises are bought out rather than leased. ATB aggressively expands in small towns competing with other big chains present there. At the same time, the company takes care of development of logistics centers. ATB converts the single structure into the advanced distribution center, determines the most efficient and effective routes from the center to the stores and puts in place a strict product delivery schedule. Logistics costs are 2.5 times less.
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2003 to 2007
ATB-Market opens 30 to 50 stores annually in the territory of Eastern, Central and Southern
Ukraine. -
з 2008 to 2010
During the economic crisis, when most large retailers reduce the number of outlets and have tough talks with their creditors, ATB opens more than 200 stores. The discounter winningformula turned effective. In 2010, ATB revenue reached UAH10.8bn compared to 2008, retail chain gross revenue went up 2.5 times.
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2013 to 2014
The period 2013 to 2014 was challenging time for ATB nationwide retail chain.
In the first half year 2014 when eastern Ukraine became the battleground and a large part of the territory was lost, the company closed 152 stores and a distribution center.After the occupation of Crimea that was recognized by the world community in Resolution adopted by the UN General Assembly on December 19, 2016, the company closed 59 stores and a distribution center located on the peninsula.
ATB Corporation suffered losses of more than UAH 7 bn.
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2016 to 2017
То ATB retail chain strengthens its presence in Western Ukraine. ATB food discounters proved to be a good fit for Lviv Region trade infrastructure. The Corporation acquired 17 outlets of Barvinok chain and in February 2016 these outlets opened for operation rebranded as ATB stores.
An active expansion is not limited to Western Ukraine alone. ATB-Market is bolstering its efforts to tap into Odesa Region market. To date, turnover figures in the region have beaten analysts' forecasts.
STRONG FOCUS ON THE ONGOING DEVELOPMENT OF PRIVATE LABEL BRANDS
(PLBs) IS AMONG ATB-MARKET STRATEGIC PRIORITIES
PLB development has given the company a cost advantage and the benefit of carrying exclusive product range in the stores of ATB chain thus benefiting the customers who can buy high-quality PLB products 10%-20% cheaper than comparable branded goods.
TODAY, THE RANGE OF PRIVATE LABEL BRAND PRODUCTS INCLUDES MORE THAN 800 SKUs. PLB PRODUCTS FOR ATB ARE SOURCED FROM LEADING UKRAINIAN AND FOREIGN MANUFACTURERS.
PRIVATE LABEL BRANDS
De Luxe – premium pricing segment
Svoya Liniya – mid-price segment
Rozumny Vybir – low-price segment
PRIVATE LABEL BRAND SHARE
24%
ATB CHAIN PRODUCT MIX
25%
ATB CHAIN SALES VOLUME